Gelugor is a waterfront neighbourhood on Penang Island, directly at the foot of Penang Bridge, falling administratively within Bandar George Town, Daerah Timur Laut (Northeast District) — Penang's largest and most established municipality. That dual identity shows up in how the area gets listed: developers often market it as "George Town" for the administrative and postal address, while residents and site plans call it Gelugor, the immediate neighbourhood around Bukit Dumbar.
Two freehold EXSIM developments — The Lighthauz and Keeperz Suites — sit side by side in this precinct, sharing the same waterfront frontage, Penang Bridge access via the Tun Dr. Lim Chong Eu Expressway, and the proposed Penang Waterfront LRT Station (Mutiara LRT Line). Keeperz Suites additionally runs on EXSIM's own Mana Mana Hospitality rental management program, positioning it as a dual-key, investor-friendly counterpart to The Lighthauz's larger family-sized units.